The honest answer: anywhere from ₱5,000 to ₱200,000+, depending on what you actually need. The problem is most Filipinos get quoted a vague range like "it depends", which doesn't help you budget or evaluate a proposal. This post gives you real numbers, explains what drives the price, and tells you exactly what we charge at Web Atelier so you can make an informed decision before hiring anyone.
The real price range in 2026
Here is a straightforward breakdown of website costs in the Philippines today, organized by who builds it.
| Provider type | Price range | Timeline | Best for |
|---|---|---|---|
| DIY (Wix, Squarespace) | ₱0 – ₱3,500/mo | 1–2 weeks | Solo freelancers, very early-stage |
| Student or beginner | ₱3,000 – ₱8,000 | 2–6 weeks | Budget is the only deciding factor |
| Freelance designer Most common | ₱10,000 – ₱45,000 | 2–4 weeks | SMEs, service businesses, restaurants |
| Specialist studio | ₱40,000 – ₱120,000 | 4–8 weeks | Businesses needing SEO + custom features |
| Full agency | ₱100,000 – ₱500,000+ | 8–16 weeks | Established brands, ecommerce at scale |
One number to remember: For a professional, conversion-focused website from a skilled freelancer or small studio, budget ₱18,000–₱50,000. Anything significantly below that usually means cut corners you will pay for later.
What actually drives the price
The price is not arbitrary. Here are the six variables that move the number up or down, and what each actually costs.
Variable 01
Number of pages
A 5-page brochure site is very different from a 20-page service directory. Budget roughly ₱2,000–₱5,000 per additional page beyond the base.
Variable 02
Custom design vs. template
A template site saves 30–50% of the cost. A custom design takes 3–4x longer but gives you a site no competitor can copy. Web Atelier builds custom by default.
Variable 03
Content management system
WordPress is the standard. Webflow is cleaner but has higher hosting costs. Shopify or WooCommerce for ecommerce. Each platform has different long-term cost implications.
Variable 04
Ecommerce functionality
Adding a store with GCash/Maya/card payment integration adds ₱15,000–₱40,000 minimum. Philippine payment gateway compliance takes time to implement correctly.
Variable 05
SEO foundation
Basic on-page SEO should be included in any professional build. If a quote doesn't mention it, ask. Without SEO structure, you will have a beautiful site nobody finds.
Variable 06
Content writing
Most designers charge for design only. Professional website copy is a separate service, usually ₱5,000–₱15,000 for a full site. Bad copy kills good design, don't skip it.
What Web Atelier charges, and why
Transparency is our brand. Here is exactly what we charge for each type of project, what is included, and what is not. No surprise invoices.
Web Atelier · Service Pricing · 2026
Starter Site
5 pages. Custom design on WordPress. Mobile-responsive. Basic on-page SEO. Contact form. Hosting guidance. No ecommerce. Ideal for service businesses establishing their online presence.
₱18,000
2–3 weeks
Growth Site
Up to 10 pages. Custom design. SEO-structured content architecture. Blog setup. Google Analytics + Search Console integration. Speed optimization. 30-day post-launch support.
₱35,000
3–4 weeks
Full Brand + Web
Everything in Growth, plus brand identity, custom copywriting, local SEO setup, and Google Business Profile optimization. For businesses ready to compete seriously online.
₱60,000
5–7 weeks
Never included in our quotes: Domain registration (yours to own, ₱800–₱1,500/year), web hosting (₱2,000–₱8,000/year), and third-party plugin licenses if needed. We tell you all of this in writing before you sign anything.
Red flags when hiring a web designer
The Philippine web design market has legitimate talent, and patterns that should make you pause before paying anyone.
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✕No portfolio or live examples If they cannot show you three live websites they built, walk away. A real professional has links to live work they are proud of.
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✕No written contract Before a single peso changes hands, you need a document covering: scope of work, revision count, payment schedule, ownership of files and domain, and exit terms.
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✕"Unlimited revisions" This phrase is always misleading. Ask specifically: how many revision rounds, and what counts as a revision? You deserve a real answer.
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✕Price below ₱5,000 for a "full website" That is almost certainly a free template with your logo swapped in. It won't rank on Google, won't reflect your brand, and will need to be redone in 12 months.
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✕They hold your domain and hosting Your domain and hosting should be in your name, paid for by you, accessible by you. Demand ownership from day one, it is your business asset.
How to get the most from your budget
A prepared client gets a better site at lower cost. These steps reduce revisions and can cut your final bill by 20–30%.
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01Write your own content first, even a rough draft Your designer is not your copywriter unless you pay separately. Come with a draft of what you want each page to say. Directional, not polished. This cuts revision cycles in half.
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02Collect three sites you love and three you hate Share with your designer and say one sentence about each. "Clean layout" or "no dark backgrounds." This saves an entire discovery session and gets the first mockup much closer to what you want.
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03Phase the project if your budget is tight A solid 5-page site now beats a half-finished 15-page site indefinitely. Get the core live, generate clients, then reinvest in expansion. Most good designers will quote phases separately.
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04Ask about maintenance costs before you sign Budget ₱1,500–₱5,000/month for a maintenance retainer, or learn basic updates yourself. Sites left unmaintained get hacked. Budget for this from day one.